Direct Marketing Programs – Email Marketing
Deliver your message to their inbox and their mind.
Directly reach your target audiences through custom-designed emails that demand results. Arzo Enterprises will collaborate with you to develop calls to action. Cut through the email box clutter with a unique email promotion designed to capture sales leads. We will generate targeted email blasts on behalf of your company and dispurse them to your clientele.
Mobile Marketing & Tablet Marketing Services
The mobile platform is among the fastest growing marketing channels for businesses to connect and reach target customers. By the end of 2012, the US smartphone market surpassed 50% market penetration, and will only continue to grow. It is estimated that 72% of all newly-acquired mobile devices are now smartphones. To capitalize on this trend, a mobile strategy must be a part of your company’s overall marketing plan. Arzo Enterprises’s mobile marketing strategy incorporates mobile consulting, app development, pay-per-click advertising, SMS and mobile web design.
Customers who engage with mobile media use either the mobile web or applications. Unlike the fixed web on a desktop computer – the majority of mobile consumption is driven by apps, which are optimized for the smaller-screen environment. According to comScore’s 2013 Mobile Future in Focus Report, 4 out of every 5 mobile media minutes occur via apps, while mobile web usage drives the remainder. Depending on how your target audience prefers to interact with your brand, a custom app or mobile optimized website can help increase loyalty to your brand and user satisfaction.
Without a mobile optimized site, you’re missing an important channel of communication. Let Arzo Enterprises mobile marketing experts help build a mobile strategy that drives more traffic to your site and connects you with more leads.
- Mobile Consulting & Strategy
- Mobile Web Design
- Advertising & Media (Search, Retargeting, Display)
- App Development (iPhone/Android)
- Email / SMS / Text Messaging (mCRM)
- Mobile Reporting & Analytics
Social Media Marketing – SMM
Why Social Media? Social media generates “buzz” about your company and is a low-cost way to get your message out to a large, captive audience. According to reports, Social Media continues to gain in popularity. In 2012, Social Media was reported as being used by 68% percent of companies, up 14% from 2011.
Having a social presence online is especially effective in gaining referral business and customers through word of mouth. Internet users love to express their satisfaction (and dissatisfaction) with companies and their products or services. We manage company’s reputations and research appropriate social media marketing opportunities for you, including social media networks (e.g. Facebook, LinkedIn and Google+), multimedia sharing sites (e.g. YouTube, Instagram, Flickr, Pinterest and SlideShare), blogs (e.g. WordPress, Blogspot and Tumblr), mini-blogs (e.g. Twitter), and industry-related groups, communities and forums.
With the ever-evolving (and often confusing) world of social media, it can be hard to determine the right social media strategy for your company. We can create and manage these accounts for you to specifically target your market audience, promote your products and services and bring traffic to your website.
Our social media marketing services include:
- Research and Discovery. Using popular monitoring tools, we monitor the buzz and presence of clients and their competitors.
- Social Media Setup. Once the right social media sites are determined for the client, social media accounts such as Facebook, Instagram, Twitter, LinkedIn, Tumblr, Blogspot, Pinterest, SlideShare, Flickr, YouTube, and Google+ are set up.
- Content Development and Distribution. We create social media content and provide the distribution of the material. This could include copy and design of whitepapers, articles, charts/infographics, comments, and gathering links of industry-related articles.
- Analytics Reporting and Monitoring. Reports are created on an on-going basis.
For more information about our social media services, contact Arzo Enterprises 855-202-6222.