They seem to be everywhere—on posters, subway ads, billboards, and brochures. But what exactly is the business value of QR codes? QR codes present a great opportunity to bridge your offline marketing efforts with the online presence of your company
One of the most valuable features of QR codes is that they present a new opportunity for measuring your offline marketing efforts. Check out what the immediate results of your public speaking are. Compare the response to your different traditional marketing programs, and make adjustments accordingly.
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